Logotype: Louis Ghost

I chose a classic design object and created a logotype representing the aesthetic and life the object has taken on. After selecting the Louis Ghost chair, designed by Philippe Starck for Kartell, I emphasized the play of light and shadow by splicing a typeface into a shadow of itself and the juxtaposition of modern material and traditional form with a bold sans serif and elegant serif typefaces.

Check out my other projects:

Travel Journal: Takeoff
Kiosk 55: Bildungsroman Edition
Handmade: Explorations in Letterpress and Handlettering
Inkwell Dye Co.
Miniature Masterworks Invitations
Study Abroad Guidebook
Andy Borowitz Poster
The Kiosk Magazine: the Figure Edition
GoGo Goal | Children's App
Motion Design Samples
Back to Top